MySpace claims to have 'made their site safer for kids' by introducing age guidelines and building in parental controls which means that its going to give parents access to an email registry to block their kids from receiving unsolicited emails and content.
This on the surface of it seems to be a very noble move by the social networking giant however its widely thought that there are underlying business decisions behind the move. Making the site more socially responsible, and reducing the amount of negative press surrounding the site will make the site more attractive to the business market. Many have until now shyed away from a presence on the site for this very reason.
It will be interesting to see once the dust settles on this new strategy whether there will be a flock of brands staking a place on MySpace.
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment